יום שני, 14 בינואר 2019

Summit 2018: Creating a Product Your Users Will Love / Reut Golan

As product managers, our biggest fear is creating a product that nobody needs. So, how to make sure your users will want your product?

In the B2C world, you have to be both data-driven and customer-centric. To make your product better, you need to:

Collect input from users
Understand why users churn or stay
Apply that data using MVP and fast iterations
We tried at Soluto different ways to collect data in the right time and context. I would like to share with you what we did and learned in the process, show methods to collect user input, what worked and what didn’t. I will also showcase examples of how to use the data and create a product your users will actually use - and love.



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Summit 2018: Web security / Ran Bar Zik

It still amazes me to see the basic security flaws over and over again on every site that I check, All of those security breaches can be prevented and closed quite easily. In this talk, I will explain and show basic security flaws in web applications - how to detect those and how to make sure that your application or web site will not have those.



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Summit 2018: Storing your data in the cloud: doing it right / Orit Wasserman

We all use cloud object storage extensively, like Amazon S3, Azure Blob Storage, Google Cloud Storage and others. However, not many utilize its unique capabilities and advanced features, such as versioning, security, life cycle... Throughout my work developing Ceph object storage and supporting large customers, I’ve seen a lot of incorrect and sub-optimal usage. This session will briefly discuss object storage design, highlight valuable features and review practical dos and don’ts.



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יום שבת, 12 בינואר 2019

Summit 2018: How to Find Growth Material & Learn x2 Faster / Oren Ellenbogen

I've shared more than 2000 posts on SoftwareLeadWeekly.com in the past 5+ years. To share these posts, I had to read almost 14000 posts during that time, which includes blog posts, videos, books and interviews (podcasts).

I want to share some of my lessons learned about:

Which kind of "Growth Material" you should focus on?
Where and how to find great content (good value vs. noise ratio)?
How to set time for learning? (I'm a father of 2, I know how hard it can be)
How to consume knowledge X2 faster?
Are you seeking ways to up your game? If so, you'll enjoy this talk.



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Summit 2018: Progressive Web Applications and an Offline First Mentality / Omer Goldberg

Progressive Web Apps are changing the way we think about websites and blurring the lines between Native apps and websites. PWAs enable websites to add features we previously could only use in mobile such as:

* Push notifications
* Full Screen
* Offline working
* Splash screen, to give an app like feel
* App Icon on the home screen
In this talk, we'll walk through all the game-changing features PWA offers by building our own PWA.

The goal is to walk away with an understanding of the powerful features PWA's offer. Additionally, we will see firsthand how to convert a site into a PWA that’s just like a native app, but without the excessive file size or the lengthy install process!



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Summit 2018: Lean Startup in Action / Nissim Tapiro

In 2008 the market collapsed worldwide and our one-year-old infant startup was close to joining the sad statistics. We almost run out of our seed funding and our product results were poor. After cutting down salaries we were able to get some additional funding to run the company for few more months. We understood that things need to change in how we build our product and how we validate our offering. 6 years later, we sold Check to Intuit for $360M. We are now running Next Insurance on the same concepts with exceptional results. In this talk I’ll explore how we put lean startup concepts hard at work and how we’ve been able to take our product into massive acceptance by millions of users.



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יום חמישי, 10 בינואר 2019

Summit 2018: Deeper Than Abstractions (Let’s Dive into Source Code!!) / Netta Bondy

I front-end today, we are almost always dealing with abstractions - a framework mediates our interaction with the DOM, a library wraps our events, heck, we even have a library enforcing types. Even though we don’t always see it, underneath it all is still good-old JavaScript and web APIs, and it’s worthwhile to know what our abstractions ultimately translate to. Not only will it make us better developers, not only will it make us better “abstraction-users”, but also - it’s something we are all completely capable of. So let’s dive into two such abstractions - ReactJS’s component lifecycle and Angular’s EventEmitter - and look at the source code and the nuts and bolts that make them possible.



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